KENNIFY × FIRST CAPITAL
Funding for Life’s Needs and Business Goals.
Explore personal and business funding options with clear guidance, broad program access, and a simple path forward.
Questions before you begin?
One marketplace, many possibilities
Find the right path for your goal
Start with the category that feels closest to your needs. Every path includes clear education before you choose to apply.
Business funding
Working capital, term financing, lines of credit, SBA programs, and acquisition options.
Explore optionsPersonal funding
Understand personal financing choices and the factors that may shape your available options.
Explore optionsReal estate
Explore purchase, refinance, construction, bridge, and investment property financing.
Explore optionsEquipment
Compare financing and leasing paths for vehicles, machinery, technology, and other assets.
Explore optionsSmall business loans
Learn how SBA and acquisition programs can support established business goals.
Explore optionsCredit readiness
Build a clearer picture of the credit factors providers may review when evaluating a request.
Explore optionsA clear way forward
From questions to confident next steps
Kennify brings practical funding education and clear category pathways together in one place.
Tell us your goal
Use Start Here to identify what you need without sharing sensitive financial information.
Explore clear options
Review straightforward program, industry, and Answer Center guides at your own pace.
Apply when ready
Move to the secure partner request only when you feel ready to take the next step.
Answer Center
Learn before you decide
Straightforward answers help you compare common funding structures, prepare useful questions, and move ahead with more confidence.
Popular guide
How Does Business Funding Work? A Plain-English Overview
Every funding structure answers the same three questions differently: how much, for how long, and repaid how? Here's the map.
Learn MorePopular guide
Working Capital Funding vs. a Line of Credit: Which Fits Your Need?
One is a lump sum for a defined gap; the other is standing access for the unpredictable. Picking the wrong one costs money.
Learn MorePopular guide
What Funding Providers Look At Before Making an Offer
Five factors drive almost every business funding decision. Knowing which one dominates your structure tells you where to focus.
Learn MoreIndustry experience
Guidance shaped around your business
KENNIFY × FIRST CAPITAL
Ready to explore your funding options?
Take the next step through our financing partner. Approval and terms are determined independently by the provider.